BrightSpring Health Services / January 4, 2019
The East Central District of the Public Relations Society of America recognized BrightSpring Health Services for public relations brilliance in campaigns and tactics in the 41st annual Diamond Awards competition. The BrightSpring corporate communications team received two coveted Diamond Awards and two Merit Awards in the following categories:
“It is a special honor to see our communications team recognized for further developing and executing BrightSpring’s rebranding efforts and strategic communications programs,” said Chief Human Resources Officer Sonny Terrill. “The programs they’ve implemented have strengthened the company’s culture, brand and reputation.”
About the Public Relations Society of America and East Central District
PRSA is the world’s largest professional organization for public relations professionals, with nearly 20,000 members, organized into 117 Chapters nationwide, who represent business and industry, counseling firms, government, associations, hospitals, schools, professional services firms and nonprofit organizations. The ECD represents 17 PRSA chapters concentrated in Ohio, Michigan, Indiana, Western and Northwestern Pennsylvania, West Virginia and Kentucky.
Within the ECD, the Diamond Awards recognize public relations practitioners for national-caliber campaigns and tactics that have successfully addressed a communication challenge with exemplary skill, creativity and resourcefulness. The 41st annual Diamond Awards are prized by public relations professionals across the region and recognize excellence in public relations and marketing campaigns.
About BrightSpring Health Services
BrightSpring Health Services is the new name for Kentucky-based ResCare, the parent company of a family of brands and services that provides both clinical and nonclinical habilitative care services for people of all ages and health and skill levels, across home and community settings. BrightSpring is one of the largest providers of diversified home and community-based health services to complex, high-cost populations. Its primary businesses include: behavioral health (including autism services), home health care (including personal care, home health, and hospice), neuro therapy, and job placement and vocational training, supported by pharmacy and telecare ancillary technologies and services. These businesses employ more than 45,000 dedicated team members in more than 40 states and provide services to more than 2 million people annually.
BrightSpring Health Services is focused on providing quality and lower-cost outcomes to challenging, high-cost and must service populations, through best-in-class services and technology innovation. Our Connected Home care model is an industry-leading approach to the future of health care services to achieve strong quality and compliance while also driving efficiency and cutting waste. Our care professionals work in thousands of communities across the United States. Founded and headquartered in Louisville, Kentucky, we have been making a difference in people’s lives and communities since 1974 – providing home and community-based health services to complex populations and helping people live their best life.