BrightSpring Health Services / November 2, 2018
Public Relations Society of America (PRSA) Bluegrass Chapter recently honored the BrightSpring Health Services corporate communications team with their “Best in Show” award at the annual PRSA Landmarks of Excellence awards event held at the Kentucky Derby Museum in Louisville.
PRSA’s “Best in Show” is awarded to the public relations program with the highest overall score among all the annual award entries. In addition to the “Best in Show” distinction, BrightSpring also received a number of awards for a variety of strategic communications campaigns and programs which delivered measurable and impactful results.
The PRSA Bluegrass Chapter Landmarks of Excellence Awards recognizes the very best in professional communications and celebrates excellence in public relations, strategic communications, marketing and media. The Landmarks of Excellence are awarded every year to celebrate the most creative and successful people, programs and projects happening in the public relations and media industries today.
“We’re thrilled to see our Corporate Communications team recognized by PRSA,” said BrightSpring spokesperson Barnard Baker. “For the past year, the team has worked to develop and execute BrightSpring’s strategic communications programs to drive the company’s rebranding efforts forward. The programs have strengthened the company’s culture, brand and reputation. To see the great work accomplished recognized by PR practitioners as noteworthy, validates the importance placed on accredited public relations strategies that include research and measurable data tied to impactful results.”
About BrightSpring Health Services
BrightSpring Health Services is the new name for Kentucky-based ResCare, the parent company of a family of brands and services that provides both clinical and nonclinical habilitative care services for people of all ages and health and skill levels, across home and community settings. BrightSpring is one of the largest providers of diversified home and community-based health services to complex, high-cost populations. Its primary businesses include: behavioral health (including autism services), home health care (including personal care, home health, and hospice), neuro therapy, and job placement and vocational training, supported by pharmacy and telecare ancillary technologies and services. These businesses employ more than 45,000 dedicated team members in more than 40 states and provide services to more than 2 million people annually.
BrightSpring Health Services is focused on providing quality and lower-cost outcomes to challenging, high-cost populations, through best-in-class services and technology innovation. Our Connected Home care model is an industry-leading approach to the future of health care services to achieve strong quality and compliance while also driving efficiency and cutting waste. Our care professionals work in thousands of communities across the United States. Founded and headquartered in Louisville, Kentucky, we have been making a difference in people’s lives and communities since 1974 – providing home and community-based health services to complex populations and helping people live their best life.
About PRSA Bluegrass Chapter
PRSA Bluegrass Chapter has been committed to serving communications professionals in the Greater Louisville and Southern Indiana areas since 1957. It represents a diverse mix of experienced practitioners with a shared passion for advancing the practice of public relations across the region. From recent college graduates to leaders of some of the biggest brands in business today, practitioners are made up of nearly every practice area and professional setting within the communications field. For more information go to www.prsabluegrass.org.
Filed under: BrightSpring Health Services, Media Hub, Providing Thought Leadership